Política de privacidade
Privacy Policy
1. Introduction
This Privacy Policy explains how Escleróptica Lda, the company behind the brand Mireye Shades (“Mireye”, “we”, “us”, “our”), collects, uses, and protects your personal data when you visit www.mireyeshades.com.
Your privacy is important to us. We are fully committed to complying with the General Data Protection Regulation (EU) 2016/679 (GDPR) and all applicable Portuguese data protection laws.
2. Data Controller
Escleróptica Lda
NIF (Tax ID): 501832041
Address: Estrada da Torre, nº 1620, A/B/C, 2775-688 Carcavelos, Cascais, Portugal
Email: support@mireyeshades.com
Website: www.mireyeshades.com
Escleróptica Lda is the legal entity responsible for processing personal data collected through this website and in connection with activities carried out under the Mireye Shades brand.
3. Data We Collect
We collect personal data that you provide directly or that is automatically gathered through your interaction with our website. This includes your name, email address, billing and shipping address, phone number, payment details (processed securely via Shopify Payments or PayPal), browsing data such as IP address and device identifiers (via Google Analytics, Meta Pixel, and Google Ads), order history, preferences, and any information you voluntarily provide through forms or customer support.
4. Purposes of Processing
Your personal data is processed for the following purposes: to process and deliver your orders, manage your account and purchases, handle payments and invoices, communicate with you and provide customer support, send newsletters and promotional updates (based on your consent), analyse website performance to improve our services, and comply with legal and fiscal obligations.
5. Legal Basis for Processing
Your personal data is processed on one or more of the following lawful grounds: the performance of a contract (for order and payment processing), compliance with legal obligations (for billing and tax purposes), your consent (for marketing, newsletters, and non-essential cookies), and our legitimate interests (to improve user experience and prevent fraud).
6. Data Retention
We retain personal data only for as long as necessary for the purposes described above. Billing and tax data are kept for ten years as required by Portuguese law. Customer account data and order history are kept until you request deletion or close your account. Marketing data is stored until you withdraw your consent. Cookies and analytics data are kept according to the durations defined in our Cookie Policy. After these periods, all data is securely deleted or anonymised.
7. Data Sharing and International Transfers
Your data may be shared with trusted service providers who ensure GDPR-level protection. These include Shopify Inc., which hosts our online store and may store data in Canada or the United States under the European Commission’s Standard Contractual Clauses; payment processors such as Shopify Payments and PayPal; marketing and analytics partners such as Google and Meta; and shipping carriers handling order delivery. We do not sell, rent, or trade your personal data to third parties.
8. Your Rights
Under the GDPR, you have the right to access, correct, or delete your personal data; restrict or object to its processing; request data portability; and withdraw consent at any time without affecting prior lawful processing. To exercise these rights, please contact us at support@mireyeshades.com.
If you believe your data protection rights have been violated, you may file a complaint with the Comissão Nacional de Proteção de Dados (CNPD) at www.cnpd.pt.
9. Data Security
We use appropriate technical and organisational measures to safeguard your personal data against unauthorised access, loss, alteration, or disclosure. Our website uses secure SSL encryption, and Shopify complies with PCI DSS standards for payment processing.
10. Cookies
Our website uses cookies to enhance your browsing experience, analyse traffic, and personalise content and ads. You can manage or disable cookies in your browser settings. More details are available in our Cookie Policy.
11. Marketing Communications
We send newsletters and promotional communications only with your explicit consent. You can unsubscribe at any time by clicking “Unsubscribe” at the bottom of any email or by contacting us directly.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The most recent version will always be available on this page.
13. Contact Us
For any questions or requests regarding privacy or data protection, please contact:
support@mireyeshades.com
Escleróptica Lda – Estrada da Torre, nº 1620, A/B/C, 2775-688 Carcavelos, Portugal
Last updated: November 2025